Authenticity, and how to check it
Every piece is authentic, new in its original packaging, and legally imported into Brazil.
“100% original” is a sentence a counterfeiter writes too, which is why it never stands alone anywhere on this site. This page says what Aura Chic claims about every piece in the catalog, what it does not claim, and what you can go and check for yourself before you decide.
What do we claim about every piece?
- Authentic. Every piece is the genuine article from the brand its listing names, and every listing gives the brand and the model in full, exactly as the maker writes them, with a reference code of its own at the foot of the specification. Open the brand’s site and compare before you decide.
- New, in the manufacturer’s original packaging. Nothing here is second-hand, ex-display or a tester, and whatever the brand packs with a piece is still in there.
- Legally imported into Brazil. Every piece in the catalog, without exception.
- Priced in reais. The figure on a listing is what the piece costs today, in reais, in installments on a credit card — and beside it, what it costs by Pix or in cash, which is less. You pay when you collect the piece in person, here in Brazil.
Where does the struck-through price beside ours come from?
Some listings carry a struck-through figure beside ours. It is never an old price of our own, and it is never inflated to make the saving look bigger. It is the price for the same piece in Brazilian retail, checked on a day the listing names.
It isn't a matter of trust, either: a struck-through figure appears only when we've recorded the store, the price and the date — without all three, it stays off the page.
What does this site not claim?
- The photograph. Catalog imagery is editorial and shows the model, not the exact unit set aside for you. This site makes no promise that a listing photograph is of the specific piece you take home.
- Scarcity. No countdown on this site, and no stock notice is ever invented. The only lines that speak of stock — “Only 2 left” and “Last one available” — come from that piece’s recorded stock at that moment: each appears when the number is exactly that, and in no other case.
- The generic reassurance. No sentence here says “guaranteed provenance” and then stops. A claim with nothing concrete behind it does not get written down.
How do you check before you decide?
Every listing names the brand and the model in full, with the line, the material and the dimensions wherever the record holds them, and carries a reference code of its own at the foot of the specification. Take the two names straight to the maker’s own site and compare. The reference code is ours rather than the brand’s, so quote it and there is no doubt about which piece you mean.
If something that matters to you is not on the listing, ask before you commit. That is what the WhatsApp link at the top of every page is for.